Utilities for HubSpot

1. Installing Utilities for HubSpot

Installing Utilities for HubSpot

To use our Custom Workflow Actions, your HubSpot account must have access to Workflows.

Before you can start using Utilities for HubSpot, you must successfully install the app within your HubSpot account. Choose one of the 2 options below to get started.

Install via the HubSpot App Marketplace

Install via direct OAuth link

As part of the installation process, HubSpot will ask you to confirm within which account/portal you’d like to install the Utilities for HubSpot app. You’ll then be prompted to allow Utilities for HubSpot access to certain information and permissions relating to the selected HubSpot account. We only request access and permissions necessary to deliver our services. If you’d like to discuss why we need certain access or permissions, please get in touch via email: support@threadi.au

App Installation Process Screenshots

HubSpot install screen for Utilities for HubSpot app

Installation permissions screen for Utilities for HubSpot app

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2. Subscriptions

Subscriptions

Free trial ended? Create a subscription to continue enjoying access to app features

Once you’ve successfully installed the app for the first time within your HubSpot account, you’ll have temporary access to all app features as part of a 14 day free trial period. Once this free trial period has ended, you’ll need to purchase a Utilities for HubSpot subscription to continue using app features.You can compare all available subscription options on our Pricing page. Once you choose a suitable subscription level, you’ll need to confirm via our third-party payment provider, Stripe. Once you’ve successfully confirmed your subscription, you can manage it via our customer portal (powered by Stripe).

Links for each subscription option are available here. Multiple currency options are available, including AUD, USD, GBP, EUR, CAD, NZD

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3. Custom Workflow Actions

Custom Workflow Actions

Installing Utilities for HubSpot makes available a number of Custom Workflow Actions within your HubSpot portal.

In order to use our Custom Workflow Actions, you must have:

An active Utilities for HubSpot subscription
Access to HubSpot Workflows

Maximum 1,000 total workflow action requests per 24hr period. If this limit is reached, subsequent requests within the same period will be rejected. If you need a higher limit, please submit a support request.

Our Custom Workflow Actions are available for workflows of the following object types:

Contact
Company
Deal
Ticket
Appointment

Course
Listing
Service
Custom Object
- Available upon special request

Our custom workflow actions are organised below into 3 categories: Tasks, Meetings and Merging.

Tasks
Meetings
Merging

Show Mark Associated Tasks as Complete

Mark Associated Tasks as Complete

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When deployed within a HubSpot workflow, this action marks all Tasks associated with the enrolled record as Complete ✅. By default, this action is performed on all Tasks associated with the enrolled record.

If this default behaviour does not suit your use case, the workflow action can be restricted using any combination of the following options:

Tasks sharing the same as the enrolled record
Tasks that have a specific

Below is a short screen recording showing a basic example of how to deploy this feature.

Show Delete Associated Tasks

Delete Associated Tasks

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When deployed within a HubSpot workflow, this action deletes all Tasks associated with the enrolled record. By default, this action is performed on all Tasks associated with the enrolled record.

If this default behaviour does not suit your use case, the workflow action can be restricted using any combination of the following options:

Tasks sharing the same as the enrolled record
Tasks with Titles that contain a search string of your choosing
Tasks that

Below is a short screen recording showing a basic example of how to deploy this feature.

Show Update Task Due Dates

Update Task Due Dates

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When deployed within a HubSpot workflow, these actions update the Due Dates of all Tasks associated with the enrolled record. By default, this action is performed on all Tasks associated with the enrolled record.

If this default behaviour does not suit your use case, the workflow action can be restricted using any combination of the following options:

Tasks sharing the same as the enrolled record
Tasks with Titles that contain a search string of your choosing
Tasks that

If you would like to update the given Task Due Dates to a static date, use the workflow action Update Associated Task(s) Due Date. If you would like to , use the workflow action Update Associated Task(s) Due Date (Dynamic).

Below is a short screen recording showing a basic example of how to deploy this feature.

Show Merge Contacts

Merge Contacts

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Merging contacts cannot be undone. When this custom workflow action is invoked, the data from the Secondary Contact will be merged into the Primary Contact. While you can see the combined history of the two records in the resulting single Contact, there is no way to separate the Contacts after the merge occurs. You can learn more about how merging records works in this HubSpot Knowledge Base article.

When deployed within a HubSpot workflow, this action merges into whose ID is specified within the property labelled Merge Into Contact ID (Utilities for HubSpot). This is a custom property that is created when you install Utilities for HubSpot.

For example, if you’d like to merge Contact X into Contact Y, you should populate Contact X’s property Merge Into Contact ID (Utilities for HubSpot) with Contact Y’s record ID. The way this property is populated will . See the screen recording below for this example in action.

A common use case involves creating a Contact workflow where the enrollment trigger is Merge Into Contact ID (Utilities for HubSpot) is known. Be sure to enable re-enrollment to cover error cases. Then insert the Merge Contacts custom workflow action and enable the workflow. If properly configured, this will merge any Contact where Merge Into Contact ID (Utilities for HubSpot) has been populated.

If a data conflict exists, the most recently modified property value is preserved. There are some important exceptions to this rule, including the email address property. The email address of the Primary Contact will remain the default email address of the resulting merged record. The email address of the Secondary Contact will be set as a secondary/alternate email address.

Below is a short screen recording showing a basic example of how to deploy this feature.

Show Merge Companies

Merge Companies

If you most recently installed Utilities for HubSpot prior to 16 April 2026, you may need to reauthenticate the app in order for this feature to work as expected. This involves . You can do this via the Installing Utilities for HubSpot section.

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Workflow action setup for Merge Companies using target company ID property

Merging companies cannot be undone. When this custom workflow action is invoked, the data from the Secondary Company will be merged into the Primary Company. While you can see the combined history of the two records in the resulting single Company, there is no way to separate the Companies after the merge occurs. You can learn more about how merging records works in this HubSpot Knowledge Base article.

When deployed within a HubSpot workflow, this action merges into whose ID is specified within the property labelled Merge Into Company ID (Utilities for HubSpot). This is a custom property that is created when you install Utilities for HubSpot.

For example, if you’d like to merge Company X into Company Y, you should populate Company X’s property Merge Into Company ID (Utilities for HubSpot) with Company Y’s record ID. The way this property is populated will .

A common use case involves creating a Company workflow where the enrollment trigger is Merge Into Company ID (Utilities for HubSpot) is known. Be sure to enable re-enrollment to cover error cases. Then insert the Merge Companies custom workflow action and enable the workflow. If properly configured, this will merge any Company where Merge Into Company ID (Utilities for HubSpot) has been populated.

If a data conflict exists, the most recently modified property value is preserved. There are some important exceptions to this rule, including the Company Domain Name property. The Company Domain Name of the Primary Company will remain the default of the resulting merged record. The Company Domain Name of the Secondary Company will be set as a secondary domain name.

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4. Reassign Tasks When Record Owner Changes

Reassign Tasks When Record Owner Changes

Installing Utilities for HubSpot makes available optional settings that enable the automatic reassignment of Tasks when a record owner changes.

In order to use this feature, you must have an active Utilities for HubSpot subscription.
By default, this feature is disabled for all HubSpot users within your account. To use this feature, you are required to actively enable this feature per HubSpot user within the app settings.

Our Reassign Tasks When Record Owner Changes feature is available for the following object types:

Contact
Company
Deal
Ticket

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Utilities settings toggles for reassigning tasks when record owner changes

When the Reassign Tasks When Record Owner Changes (Limited)? setting is enabled for User Y, if a Contact record’s owner is changed from User X to User Y, this feature will automatically reassign all open Tasks owned by User X to User Y.Furthermore, when the Reassign Tasks When Record Owner Changes (All)? setting is enabled for User Y, if a Contact record’s owner is changed from User X to User Y, this feature will automatically reassign all open Tasks associated with the given record, regardless of the Task Owner.To enable these settings, first navigate to the Utilities for HubSpot app settings area within your HubSpot portal:

Navigate to HubSpot Settings

Open your HubSpot account and click the icon in the top navigation bar

Integrations > Connected Apps

Click the Integrations dropdown item in the left sidebar, then click Connected Apps

Utilities > Settings

Find and click Utilities in the list of connected apps, then click the Settings tab

Once you’re within the app settings area, select the relevant HubSpot user via the HubSpot User dropdown input. Finally, apply the desired setting by using the relevant toggle. A message should then appear at the top of the screen, confirming whether the given setting is enabled or disabled for the selected user.Below is a short screen recording showing a basic example of this feature in action.

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5. Google Maps Address Search

Google Maps Address Search

In order to use this feature, you must have an active Utilities for HubSpot subscription
This feature is hidden by default, but can be manually added to Contact and Company CRM views

Our Google Maps Address Search App Card is available for the following object types:

Contact
Company

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Google Maps Address Search app card displayed in a HubSpot CRM record sidebar

Installing Utilities for HubSpot makes available a Google Maps Address Search App Card within individual Contact and Company record views. This App Card is hidden by default, but can be manually added to Contact and Company views in the right sidebar by following these steps outlined in either of the following options:

#1 Via Settings
#2 Via CRM Record

Navigate to HubSpot Settings

Open your HubSpot account and click the icon in the top navigation bar.

Objects > Contacts or Companies

Click the Objects dropdown item in the left sidebar, then click Contacts or Companies.

Record Customization > Select CRM View

Click into the Record Customization tab and select the relevant CRM view you’d like to add the App Card to.

Add App Card

In the right sidebar, hover over the position you’d like to add the App Card, then click Add card. Click into the Card library tab, search for Google Maps Address Search, click + Add Card and reposition as required.

Save and Exit

Close the modal on the right of screen and click Save and exit.

Once the App Card has been added to the relevant HubSpot CRM View, simply locate the Google Maps Address Search App Card in the right sidebar and click the Launch Google Maps button contained within it. This will open Google Maps in a new browser tab.

The Search Query used for Google Maps searches is a combination of the following standard HubSpot properties

Street address
City
State/Region
Country/Region

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6. App Settings

App Settings

Utilities for HubSpot comes with a number of user-specific settings, configurable from within HubSpot.

User-Specific Settings

By default, user-specific settings can be configured by anyone with App Marketplace Access permissions. To access Utilities for HubSpot settings, follow these steps:

Navigate to HubSpot Settings

Open your HubSpot account and click the icon in the top navigation bar.

Navigate to Connected Apps

Via the left sidebar, navigate to Account Management > Integrations > Connected Apps

Find & Click 'Utilities'

From the list of apps connected to your HubSpot account, find and click Utilities. Then click through to the Settings tab.

User Settings

Please refer to the below table for an explanation of all the user-specific settings available within the User Settings tab.

Setting	Default	Description
Reassign Tasks When Record Owner Changes (Limited)	OFF	If a record owner changes to the relevant HubSpot User, reassign uncompleted tasks that belonged to the previous record owner accordingly.
Reassign Tasks When Record Owner Changes (All)	OFF	If a record owner changes to the relevant HubSpot User, reassign to the new record owner.

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7. Uninstall App

Uninstall App

If you need to uninstall the app from your HubSpot account, this can be performed via HubSpot’s Connected Apps settings page.

Navigate to HubSpot Settings

Open your HubSpot account and click the icon in the top navigation bar.

Navigate to Connected Apps

Via the left sidebar, navigate to Account Management > Integrations > Connected Apps

Find 'Utilities' and click 'Actions'

From the list of apps connected to your HubSpot account, find Utilities and click the Actions dropdown button. Then click Uninstall.

Once the app is uninstalled, your HubSpot account would no longer be connected to the Utilities for HubSpot app. As such, you would no longer be able to use any Utilities for HubSpot features.Additionally, any existing HubSpot Workflows leveraging will be flagged with a Changes needed (or similar) alert. Please note, any such workflow executions occurring after the app has been uninstalled will result in errors.Utilities for HubSpot features and associated data are contained entirely within HubSpot. As such, uninstalling the app is the only action required by you to effectively disconnect your HubSpot account from the app. If you have any questions regarding the disconnection of your HubSpot account with the app, please feel free to submit a support request.

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Utilities for HubSpot is created and managed by Thread Integrations, a small Australian business providing expert system integration, software development & analytics services.

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